bunchanumbers on 09 April 2015
Nintendo needs to build crowd hype videos. Like the ones that Sony did around the launch of the PS4. People standing in line cheering Nintendo? Interview people saying that all their friends they know own Wii U. Then spam the heck out of that commercial until people are convinced that they must have that system.
Then do the same thing with the games. They need a serious montage of their lineup. Stuff that gets people excited. I can't recall the last time I saw Nintendo release a montage commercial. Stuff like that lands in the cool category and makes you feel like you need to have that system too.
