Sony could be up there with Google and Apple if they would just follow through...

[S.T.A.G.E.]

archer9234 said:

irstupid said:
Bringing up Apple is pointless at this point. Apple is like a generation behidn all its competitors these days for pretty much all their products, yet they sell shit tons and for a higher price and break sales records like no business. Makes zero sense

Apple has the power of Brand loyalty. That is what keeps them there. You build something good up for years. People fall in love. No matter how little they do, it's godly.

The primary philosophy behind Apple computers is to create a lifestyle. Microsoft has grown a lot thanks to Apple. Microsofts acquisitions and ventures into the tech world prove just how much Apple has gotten under their skin as far as brand perception and aesthetics are concerned.