Why did Sony choose to target the casual market instead of the core gamer with the PlayStation Vita?

[KBG29]

small44 said:

zorg1000 said:

Just like their are a lot of examples of failed motion controllers pre-Wii and a ton of failed MP3 players pre-iPod.

Sony phone are struggling and vita is a console that lack big games how can you expect a vita phone will succeed.

I see the Plystation Phone succeeding because it would offer something that no other manufacture or OS is offering. Sony's phones are already the best on the market, but they still lack the factor that will pull people away from upgrading there Apple or Samsung every two years.