I think the game will be at 9-11 million combined sales by the end of 2008. I think it'll go on to sell another 5-7 million in combined sales over the following 4 years. So my guess for combined lifetime sales for the game would be somewhere between 14-18 million.
For those that think the numbers are too high, Call of Duty 4 which is part of a much weaker franchise has sold 8.3 million in 5 months (which includes PC sales). I think the 360 and PS3 combined will easily beat that this year especially given the fact that the game is being bundled with many systems in Europe (and might be elsewhere...), will have a much larger advertising campaign than Call of Duty 4 and will have the benefit of an additional marketing push at Christmas 08 and beyond thanks to the episodic content.
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