Barozi on 21 November 2014
| RenderMonk said: 300k sold for a top hyped EXCLUSIVE from an established studio like Insominiac.....very bad. Considering there were approximately 6 million Xbox1 install base, that means there was a .05% attach rate for the game, with 300K copies sold. That is not good by any standards. Usually it's at least 1% attach rate. 5% or 10% is considered a success. .05% is a failure. That's why they are giving the game away for free for a day, in an effort to show people that it's a good game, and to buy it. Problem is, people that buy an Xbox just aren't interested. Xbox only users are primarily FPS fans primarily, and look for the dark grey/green/brown hyper-realistic games. SunsetOverdrive is a 3rd person action/shooter with bright colors and that's the opposite of what the base of Xbox fans look for. |
Insomniac games aren't huge sellers. Maybe you should look at the launches of the Ratchet and Resistance games.
Sunset Overdrive is in between those and on a much lower userbase than Resistance 2 and 3 were. On top of that it's a new IP as well.
Also as already pointed out, the attach rate is much higher than 0.05%. It's 4.5% (week ending November 8th)
