Let's say you now run Nintendo. How would you go abour righting the ship?

[Soundwave]

In the short term there's not a whole lot you can do. What I would say is this

- Wii U is a dud and there's not much that can change that now, but I would push EAD to make Zelda U the dark, epic Zelda that the fanbase really wants. That will keep your fans happy with their purchase. Furthermore at this point there's no point in rushing games like Yarn Yoshi ... I'd make sure that's a very high quality game too. Ditto for things like Fatal Frame U and Metroid U (presumably in development). I would not out of my way sinking tons of money into Wii U, but for the projects that already are underway, I would push the developers to make sure these games satisfy the fanbase greatly.

- I'd make it a goal to create at least ONE AAA quality "Western mature" IP for the Nintendo brand. If Ubi Soft can create Assassin's Creed and MS has Halo and Sony has Uncharted/Last of Us and Activision has COD/Destiny ... Nintendo should have their own IP like that which can be their flagship to older gamers. Metroid doesn't cut it, it's just too niche of a franchise, need something more marketable and mainstream.

- I'd go big or go home with the third party collabs. Nintendo Universe x Final Fantasy or something like that. Not SMT x Fire Emblem (which honestly isn't going to sell any systems).

Long term though honestly I think Nintendo needs to (and is correct in identifying) branch out from video games. Quite honestly, video games simply isn't that great of a business and there are too many cheap ways people can get their gaming fix. Also with the advent of streaming services (Playstation Now), really who even knows how much longer dedicated hardware has.

I'd encourage Nintendo to strongly consider getting more into the TV/movie business. The LEGO Movie made a fortune ... I think something for Nintendo using video game characters (throw in Megaman, Pac-Man, and other third party cameos) with a neutral central character and a funny script could be a big hit (imagine Wreck It Ralph, just with Nintendo characters on the side and a new main character).

I think Zelda could be a live action trilogy of films too. I would also consider Nintendo-based theme park attractions at places like Universal Studios or Disney Land/World (but no Nintendo theme park -- too risky, too much of an investment). If things like Transformers can become billion dollar movie franchises ... Zelda, which has a much better story/mythology to begin with could work.

Quality of Life is another thing, probably not a bad idea to branch out into. I agree that Nintendo needs to transition more into becoming an entertainment company and less of just being a games company.