Reverse Augemted Reality, in the form of NFC of course. library of R-AR games coming.

[Kaizar]

fleischr said:
Reverse Augmented Reality - wha? It's NFC.

AR would imply something within some field of vision....

Some NFC is used like Reverse AR.

You can use a real life object (with NFC in it) to place into the game world, like the Wii U Pokémon Rumble game.