I only noticed because I always look out for Sony products in Sony films and TV
But it only makes sense to provide Sony products for the shoot if it's made by Sony. Would you rather more Apple products or Apple products with stickers over the Apple logo?
Or the fake Microsoft laptops with the Windows logo on the back, or the Windows tablets everywhere (or the product placement in the NFL of all places!)
But my favourite scene was in Times Square, in the background you could see billboards advertising the Z2 phone and tablet, blu-ray and even PlayStation. Somewhat ironically, there was also the Disney logo (who own Marvel films)
But we should all be looking forward to the appearance of the Z1 Compact on "Made in Chelsea." That is actually product placement!
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