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If you think youtube views are even worth taking into account then nintendo still wouldnt come out on top.
And eurogamer certainly wont be able to make a video like this for nintendo.
http://www.youtube.com/watch?v=SJ-To7WJyWs

 

edit: damn, I forgot the before and after e3 bit of the OP =/

In that case its because Nintendo's videos is better than sony and MS's e3 hype videos.