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AwakeandAlive said:

I really think so. Their promo video has 400k+ views . Every news site report about them, because they have other plans than the others. 

I do not think that sony and microsoft have the same attention BEFORE E3, maybe after ^^

 

What do you think ?  

Nah, this is limited to video game news sites and stuff. Their E3 Wii Fit presentation was all over the normal news (atleast here in germany). I doubt there will be similar exposure for anything they announce with their E3 direct.