| spurgeonryan said: Failures have unfortunately become a staple of the gaming industry. In today’s world, all it takes is one AAA title failing to meet sales expectations and studios are shuttered, people are laid off, and beloved franchises are never heard from again. This is one reason why the game industry at large likes to focus on what works; Call of Duty and Battlefield annually make both Activision and Electronic Arts money hand over fist as gamers line up to continually buy the same thing. It’s this attitude of gamers knowing that games have to be successful in order to prevail in today’s economy that turns many people to screaming about how doomed a company is because titles like Donkey Kong Country: Tropical Freeze have done well, but not as well as hoped. The difference here is that Nintendo does not operate like gamers expect game developers and game publishers in the West to operate. The company has always been fiscally conservative, but a recent article in the UK’s Nintendo Gamer magazine points out just how well Nintendo has managed to save money.
So yes, while the Wii U isn’t doing as well as Nintendo intended upon release and titles like Pikmin 3, The Wonderful 101, Super Mario 3D World, and Donkey Kong Country: Tropical Freeze haven’t sold the numbers originally intended, Nintendo is far from failing as a company. Any one of those critical games failing could have spelled the end for a Western developer, but Nintendo doesn’t operate on the same business strategy as most of....
See rest of story at...here? http://wiiudaily.com/2014/03/nintendo-not-doomed/ |
It never ends...
First, this article came out almost two years ago (June 2012), and the figures it was quoting were even older (March 2011). A "recent article" indeed.
Second, that figure, 812.8 billion Yen. Two years later, that same figure on their balance sheet...478.8 billion Yen.
This article was out of date before it was even written, and it was an amateurish analysis when it was new. It has no relevance today, and people really need to stop pointing to it.
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