Microsoft paying YouTubers for positive Xbox One coverage ( edited with more info )

[Acevil]

GribbleGrunger said:

shikamaru317 said:

There's no reason why they shouldn't do this, it's easy marketing that costs them far less than TV ads. And before you go complaining saying that it's something that only a company as dirty as Microsoft would do, you should know that Nintendo does it as well, Youtuber Jesse Cox recently mentioned that he turned down a marketing deal that Nintendo offered him to promote the Wii U. I wouldn't be surprised at all if Sony has done this in the past as well.

This is not marketing, it's bribery. To actually have an NDS in a contract of this sort is unlawful and hopefully this will backfire on MS and give them even more bad press.

It actually has started, a lot of youtubers are pointing out how this destroys the integrity of youtubers. (Again this is more about youtubers lack of integrity than it is really microsoft).