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TheLegendaryWolf said:

Nintendo will always be seen by the "core" gamers as uncool or childish. What does the market want exactly? Zombie games are "core," so Zombi2? FPS sell well these days, so a Metroid type game? Racers are in again, so F-Zero? Casual sports games are popular nowadays, so Mario Strikers? Maybe "mature" games like Eternal Darkness, No More Heroes, MadWorld, Red Steel, or Condoit?

How about a military shooter, and a sci fi one even more set in realism then the other.  Racer as in real cars.  Nothing mario just cut the crap and stop with mario for a few years.

They see them like that casue they are mario mario more kiddi mario, new games would be part of the solution.  Some serious marketing and rebranding Ninty would be needed.