Viktor said:
Didn´t know Saudi Arabia and some Asian countries are considered "the west" and that Brazil is an important console market with a high priority nowadays. You should really read prior posts. These units could have as easily been shipped to Japan instead if they wanted, which means even with the same amount of produced consoles, but they had simply other plans. |
So what would have happened, if Sony had decided to ship all PS4's to Japan instead of Saudi Arabia, some Asian countries and Brazil, although they have no appealing software ready for that market?
They could have gotten away with that, but that plan could have also backfired big time. The sales in Japan are still in the focus of the whole gaming press... a weak start in Japan would be bad PR for all other markets. Why take that risk, if you don't have to and you can sell every produced unit in other markets?
Then collect your strength for a big launch in Japan with enough hardware units (for record sales), a strong(er) software library for that market and the PR focus on Japan that launch month.










