Leading with DKC isn't a bad idea but at a "awards program" where the biggest draw is showing off trailers of upcoming games or announcing previously unannounced ones, plus probably paying for the time it takes to do said announcement, that to be the only thing you are show casing to a market that has grown to see your games as stale due to their traditional nature... that was pretty weak and something of a waste.
They would have gotten more positive buzz had it been a Nintendo Direct or at a media event but for that particular stage to be their big reveal of Cranky Kong being playable it really does lend to belief that the executives in power just don't get the industry's standard type of gamer.







