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Sounds like complete BS to me.

How can poeple who didn't even preorder the console just decide to drop whatever they are doing and jump in line for something they;

A) had no intent of buying.
B) Made no provisions for buying (nobody buys a £$400 console out of the blue, just like nobody jumps in line to buy the next iphone when they see a qeu forming outside the apple store)
C) Stores should honor whatever limited stock they have for people who actually preordered the console...