Soundwave on 13 November 2013
It's a little cheesy, but at least it communicates a point and as such it's probably the best ad NOA has done for the Wii U to date.
I think the ad would've been a bit better served if the dad quickly said "Don't you guys already have a Wii?" and the daughter rolled her eyes and said "No, dad, this is the NEW Wii U system, get with it". Maybe the mom could throw in a "Even I knew that". A little simple thing like that probably makes it a bit more clear that this isn't a controller accessory.
The other thing is it kinda makes it look like you get Mario 3D World with the system, but I guess at this point it doesn't matter, because you have to get the system in people's homes one way or another.
