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They aren't doomed because of how they operate -- Unfortunately, I don't see them as a legitimate market leader for years to come because of how they operate.

To use a baseball analogy, Nintendo is a single hitter who occasionally finds a nut and hits a home run. Microsoft / Sony are homerun hitters who swing for the fences and either strike out or hit homeruns but even when they fail they can usually bring home some RBI's.

Two different approaches.