Like Rol said, the UK market is quite different and it's more about stores competing with each other. If you want consoles being discounted for bad sales, look at the Vita and Wii U.
Anyways judging by this week's numbers in UK, it looks like it did really well with the bundle. Check this thread for more info http://gamrconnect.vgchartz.com/thread.php?id=170933&page=1#
It was bundled with Moshi Monsters and Lego LoTR this week, both have had significant boosts.







