Just throwing this out there, but maybe they could try marketing it as if it were a game system instead of a music player.
Blu-Ray would be terrible for a handheld:
-It would make the system WAY too big and awkward, physically
-Even the PS3 has difficulty with BR load times--it would be even worse for a handheld, and long load times are unacceptable with portables.
-Right analog stick (yes 'stick', not nub)
-possiblya touch screen or tilt sensor







