curl-6 on 30 August 2013
| AstroGamer said: I don't Nintendo is expecting Wonderful 101 to do well which explains why their marketing plan is minimal as if they overspend on marketing, they woulds lose money. Pikmin 3 had a large amount of marketing. Problem was that it was only on kids channels for the most part. They are also doing some interesting social media marketing especially with Animal Crossing but there's that Luigi Parkour video, Nintendo Minute, daily Smash Screenshots and they are trying that Wonderful Wednesday thing for Wonderful 101. They still need to realize that they need an active push towards more mature audiences on TV to get some jump starting in the sales and more clarification on what a Wii U is. Getting it on something like Good Morning America is a place to start. |
Their advertising mostly on kids channels is a problem, as I'd argue the majority of Pikmin 3's audience is adults.
Also, what happens with games like Bayonetta 2 and X? Will they just not advertise them at all? I fear so.
