Augen on 02 August 2013
Mario was a phenomenon in the 1980s, it is still a strong brand today
Pokemon was a phenomenon in the 1990s, it is still a strong brand today.
I would be very curious if the biggest mobile games (Angry Birds, etc.) will be strong brands in 2020s. I have a feeling Mario and Pokemon will still be.
While others rise and fall, Nintendo manages to keep its intellectual properties relevant years past when almost anyone else would have burned through them.
