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miz1q2w3e said:
The Division was just an example, but it's more about the general idea that new character = new IP which I don't agree with. Something like Dante's Inferno would probably be a better example.

Which would you prefer?
a) 5 shooters with different characters that all play the same.
b) 5 games with the same group of character that play nothing alike.

hmm, there are alot of great shooters that introduce vast new world and characters/story to explore even if they do play somewhat the same. Some examples are the uncharted series, gears of war, halo and bioshock series to name a few. The second group you mentioned would prob lack all the points I included in my first point. It would be in same world with same char just doing diff things.