Scoobes on 01 July 2013
I agree with him about the gaming media; it's enthusiast press and that's putting it nicely.
It's not only Nintendo that suffers though. All companies involved in hardware, software, development, publishing etc. get crap spewed about them because it generates hits and makes them money. Few seem to check their sources and the general level of professionalism doesn't seem particularly high. Nintendo probably have a bigger target painted around them because of their casual friendly image, but it does happen to everyone in the business.
However, they do need to get some media outlets on-side. If they rely too heavily on Nintendo Direct it'll be difficult to get the message out beyond their core fans.
