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Do Sales really matter? Nintendo made a huge Profit on Wii where as Xbox and PS3 not so much. In business terms its the smart companys that make money. Any company can copy another companys ideas and make it better over time. Any company can make a super powerful system and sell it at a loss. What Nintendo do is amazing, they can make profits in console manufacturing which is no easy feet for any company. Wii doesnt have to sell anymore, its done its job. It made Nintendo Millions, Wii = Success.