two of my brothers bought a wii and both had nothing to do with gaming before. one bought the wii for himself and the other for my nephew and niece. both bought mario kart and one bought new super mario brothers with the console without any clue if they are good or not but it has mario on it and that was pretty much the whole reason because even they knew mario.
they read no gaming magazines and they were probably never on a gaming site on the internet so what is the logical consequence? they buy something they already heard about, something with mario and if they like those games which is a very high possibility they buy the next game with mario even if it is already years old. how should they even know if it is few years old or why should they even care? they want a game with mario and if it isn't as cheap as some other games they will still buy it.
it's obviosuly not the nintendo core gamers who buy nintendo games like mario even years after release because they buy the games on release or the weeks/months later and not 3 years later
