Have you ever seen another console get as much media attention as the PS4 is getting before its annoucement?

[forevercloud3000]

TheBardsSong said:
I feel the opposite. Both Wii U and PS4 seem like they should have made a lot more noise pre-reveal than they have. I do think it's cool Sony is really trying to get it known with aggressive advertising though.

1200 people are on their way to NY right now for this event, with the RUMOUR of a PS4 reveal.

What I see happening right now is Sony pulling off some expert viral marketing.

-Fake Leaks of bits and pieces of info

-Easter Eggs from devs (KZ team website posters, patent leaks, Video Game based Fragrances, Tweets, dummy websites).

-Invitations to a huge portion of media

-Baiting opposition for info, to better coordinate a sneak attack.

 

Every single gaming publication(and a few non) is completely abuzz about 2/20.