Scoobes on 12 February 2013
| J_Allard said: Wow impressive attach rate for Kinect and XBLG still printing money. lol @ people harping on what a company defines as active. As if every single platform company in existence does not also do things with numbers to make them more impressive. Just out of curiosity, what are the official "active user" guidelines that Sony and Nintendo use for their active user PR? |
They don't and won't unless it makes them look good. All 3 of them announce these numbers that sound quite nice (whether active or total) but for actual analysis they're near worthless. Be nice if the industry could set a standard but it would have to be setup externally as none of the 3 are going to want to destroy their positive spin.
Personally I think they should all do it in a similar way Valve announce active users on Steam. Login within the last 30 days with at least 1 download, purchase or game played on said account. Not going to happen, but be nice if all companies followed the same convention.
