Andrespetmonkey said:
What's that? o: |
Well I can see it this way only use media to push the console itself, maybe with tie ins on third party games. But have things like a Nintendo Direct/Channel to push the games. Where they can advertise only to the users with a more directed marketing method they can see better gains. Because tradition media is unfocused because you don't know for the most part if the information is getting to the people who will buy it. By using the console itself and their digital shop in a more prominate way you can push on the people who will be buying the games. You reduce the costs buy not having to purcase advertising space for a game. In terms of the Wii U Wara Wara plaza where it take a few games based off of what you a user alread has and features simular games on the plaza with select posts from Miiverse poping up using user experiences to push for new purchases.
