Chris Hu on 18 December 2012
The budget usually doesn't include marketing that is covered by a separate budget and those costs are barely made public. Anyway I wouldn't be worried about Man of Steel. Superman Returns was a terrible movie and it made over $391 million dollars at the box office world wide. As for the 55% percent rule that doesn't always apply to most movie because in some movies the stars of the movies work out a percentage deal before the movie is released and in some countries most notably China the studios get a lot less then 50% of the box office gross.
