enrageorange on 30 November 2012
| DCOK said: I think it's apparent that Microsoft spends a lot of money on advertising. I would assume that their profit margin isn't as great as we would believe. I mean they spend millions on advertising these games. Probably tens of millions. |
Even assuming every single halo game including Halo Wars, Halo Anniversary, and Halo 3 ODST cost 100mil to make and 100mil to market, the profits from halo would still be well over 2billion. Microsoft pocketing at least 1billion of it.
"The games have sold over 46 million copies worldwide, with the games alone grossing almost $3.4 billion"
http://www.eurogamer.net/articles/2012-10-31-more-than-46-million-halo-games-have-been-sold-worldwide
And those numbers are excluding the Halo 4 launch.
