happydolphin said:
It's a complex topic, and really not that simple. You first have to categorize it by market. |
But when analyszing sales all I care about is The Market. I am not an advertiser. I am not Nielsen. I am not a game developer. I have only a passing interest in what floats the boat of a small subsection of The Market. When deciphering how to best separate The Market from as much of its money as possible, categorizing the market is playing small ball in the steroids era. Because at the end of the day, the dollar of a 40 year old woman or a 60 year old man is just as green as the money of a 13 year old boy.
The former group just happens to be bigger in number, and have a lot more cash to spend.
