Sony falls to a new 30 YEAR low. Markets just dont believe them.

[goddog]

Soundwave said:

goddog said:

Soundwave said:

MS "buying" Sony would be awful, all they would do is gut the Playstation brand/legacy and erase it from the market to allow the XBox brand to have full sway over the "hardcore" market. You're beyond naive if you think they'd have any need for the Playstation if they ever got control of it, it'd always be the red headed adopted child, the XBox would be the "real" child.  They'd maybe keep the Uncharted and Gran Turismo brands until they showed declining sales, but every other Sony franchise would likely be thrown under the rug. Look what they've done to Rare.

They'd also likely just bail on the Japanese industry period.

The Microsoft-Nokia "partnership" is going horribly by the way. Nokia is in big trouble.

Sony + Nintendo (with perhaps a little bit of Google in there) would make a lot more sense, neither company is big enough to bully/buy out the other, they'd be forced to collaborate as equals and whereas MS/Sony have nothing but overlap in targeting the same exact audiences, Sony + Nintendo actually are the perfect ying/yang to each other (ie: Mario brings in one audience, Uncharted another, Zelda brings in one audience, Gran Turismo another). Now that Kaz Hirai is president of Sony (a game guy) he can talk shop directly with Mr. Iwata as they're both Japanese video game veterans. 

They'd also consolidate the Japanese development community as a whole under one banner (see: Monster Hunter, Dragon Quest, which Nintendo seems to have cut Sony off from, and MGS and Final Fantasy on the Sony side).

you assume MS would want the gaming assets, where i see the movie music and PC assets as the main reason to own sony, spin off the entertainment division or sell it off peice mill. the bigger problem and the reason they will not be taken over is debt, its easier to wait for them to have to sell themselves bit by bit to service it

Either way from a gaming perspective ... the Playstation brand would be kaput in this scenario. 

Microsoft would have no need for it as the XBox brand already serves the exact same demographic and that's their own baby that they've invested years into. You're also probably talking about a mass exodus from Sony's game studios if this happened (ie: how's Polypony Digital going to feel when MS insists they shove out a new Gran Turismo every 2 years? Half the team would probably leave). This same thing happened with Rare. 

Getting rid of the Playstation entirely would leave them the entire hardcore industry basically unchallenged. I mean maybe Nintendo could muster up a little fight for that demographic, but realistically it wouldn't be much of a fight. 

The music industry has collapsed, the movie studio (Columbia) is up and down, and the PC division -- really what's there that Microsoft would really need? Is Sony even one of the top three PC manufacturers? They're certainly not strong in the areas Microsoft needs help in -- the tablet market. 

the music industry has not collapsed, they just want us to think it has, revenues and profits grew in the last year, but MS does not care about that, its the content they would want for other ventrues and to have a card against Apple, same with laptops, while not in the top end volume wise they are still respected for thier products and simply keeping them around as a high end niche builder to show the way or set the tone for other builders of laptops would be worth it, someone to challenge Apple on a design front.

 

I do agree there would be Mass exodus, but who knows maybe a new player emerges Steam console perhaps, studios will be closed/ spun off, new ones will form, studios will have to put games out more frequently or get canned unless they find a new sugar daddy, i doubt even sony will let polyphony get away with the bull they pulled this gen next, (really was a let down for all the time they took, as was square/enix)