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Wii could hit 150M even without China.

First, to those who don't know, Nintendo has announced that they release Wii in China in 2008 and they also said, that its price will be equivalent to the world market price (so i'd take that as equivalent to US price). But, pricecut at the same time with chinese launch isn't out of the question.
Wii is out in Africa, if i recall, it's released in South-Africa.

Copycon explained pretty well how the chinese market works. And i see Slorgs comparision with Russia failing. In Russia, the middle class have been non-existent until recent years, which means that there have been only people that can't afford anything and people who can afford basically everything. So there has been really nothing in between. So instead of lookin GPD per capita, you should look GPD per capita and the size of the middle class.
Gaming market took off in Russia, when middle class made enough money and was big enough. And what is happening in China, is that the middle class is growing and their earnings are growing too.

Now the chinese market is tricky because of piracy and low income. Konnichiwa posted good article, which gives us view on the size of the chinese gaming market in term of revenue. Chinese government has promised to do something about the rampant piracy, but even if they do, it will take years before it has visible effect. So the optimal situation would be distributing downloadable and streaming content.

Anyway, China has potential, but how big the market is after all and how much people are willing to spend on games, is beyond me but i don't think Sony, M$ or Nintendo would be willing to go to China if they wouldn't see the market being viable to them. Edited because of originally reading one quote wrong.



Ei Kiinasti.

Eikä Japanisti.

Vaan pannaan jalalla koreasti.

 

Nintendo games sell only on Nintendo system.