Wii U to be priced at $299?

[happydolphin]

RolStoppable said:

happydolphin said:

So what strategy would have made N64 blue ocean? More Mario? I thought that was a Red Ocean approach. Also, the N64 revolutionized (according to the Revolution def) the thumbstick with high-precision input.

Also, going with a new direction for Mario (Now in 3D), all sounds more and more like a blue ocean strategy by this post. The outcome is purely outside the scope of the above description.

Not going after Sony and Sega and instead focusing on making new consumers while trying to maintain existing customers. In the moment it becomes about outdoing a competitor based on the same value propositions, it's a red ocean strategy. The N64 thumbstick revolutionized 3D gaming, but I think we've already cleared up that revolution and blue ocean doesn't necessarily go hand in hand.

At a time when almost everyone makes 3D games, making a 3D game isn't a blue ocean approach. Although it isn't so much about a game being 3D, but rather: "Look at us. We have a game with better graphics. Our system is more sophisticated than the other ones."

Got my book out, here are the strategies for red and blue oceans:

Red ocean	Blue ocean
Competition in existing markets	Creation of new markets
Beating the competition	Avoid the competition
Make use of existing demand	Create new demands
Direct correlation between value and costs	Bypassing direct correlation between value and costs
Company activity according to the strategical decision between differentiation OR low costs	Company activity according to differentiation AND low costs

The last point in both sets may be a bit fuzzy due to my translation.

Very interesting stuff. I added it to the Resource page for people to read it.