Sony's $50m Vita marketing campaign targets PS3 owners

[Signalstar]

The people who bought PS3's with all its *ahem* issues are definitely the people Sony should be going after with the Vita. They have proven they have money to spend and Vita is more valuable to a person with a PS3 than one without one.

Once the price drops they can focus on the other demos but for the initial roll out go for the high end users. I bought my PS3 when it was $600 of course I'm gonna snap a Vita for the same price I also bought my PSP.