theRepublic on 11 February 2012
Ail said:
theRepublic said: Just think about what would have happened if third parties actually put a little effort into Wii games. |
Activision just reported the highest net income for a third party in the last 20 years or so ( they made a little over a billion$ of profit in 2011 with some of the highest margins third party have ever achieved) so despite what most armchair ceos on this site are saying, I would say it's fair to think that they at least know what they have been doing with their franchises, especially Cod and that their financial results demonstrate that their strategy was the right one.......
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And yet, we will still never know how much better they could have done by paying more attention to the market leader.
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