kowenicki said:
happydolphin said:
reviniente said:
happydolphin said:
reviniente said:
happydolphin said:
The last thing is drop the Playstation, that's their bread and butter. They just need to do a better job! If they go TV, they need to start bundling in Playstation software in them ASAP and go budget price.
Rather, PS is the key to their success mostly in the TV business, which is their downfall at the moment.
They can keep the Playstation brandname, but they need to change their image. They are too "core", they need to casual-ize their look and feel (marketing, console design). Take that change, and stamp it onto the gaming TVs in the hypothetical pipeline, and you have sales leveraging effective brand and image.
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I don't quite understand what you meant there.
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Sony is taking a beating in the TV sector. If they use the PS brand and integrate into their TV business (with the previously announced Playstation TVs), and price those gaming TVs right, their TV sector should be totally revamped.
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A PlayStation TV, hmmm... Interesting concept. However, I don't think that particular product would sway many potential consumers outside of the gaming community. I say, they'd be better served by manufacturing TV's with better picture quality at the prices most of their competitors are pushing. It sounds obvious, but achieving it (or rather how to go about achieving it) is the key to getting ot of the present morass.
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If they would launch a basic 42" 1080P television (no fancy features, not top top quality picture) with PS3 technology in it at say 400$, I would buy it rather than a Samsung or LG.
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good luck with that.... they charge that much just for a 24inch monitor.
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Actually I think it was $499. It has been heavily discounted to $300 now, I think to clear inventory and phase it out.
