I could be wrong, but I believe people are far too worried about the price of the Wii U ... While Nintendo (probably) has a price range they are targeting, at this point in time I doubt they know what price they are going to be selling it for; and I'm certain that no retailer would have been told yet.
Right now Nintendo is (probably) finalizing hardware for the first version of the hardware and securing contracts with suppliers and manufacturers. While they have (probably) had a ball park figure of what the system will cost to manufacture, they won't really know what the per unit costs will be until this process is completed; and, being that they will need to begin manufacturing in 6 to 9 months, this likely won't be completed for a few months yet.
Beyond this, Nintendo doesn't really know what exchange rates will be like in 12 months which will have a massive impact on what the system can sell for.
Ultimately, they are probably communicating in a way to manage expectations to prepare for the worst case. The reason for this is that if they leave people thinking it will cost $300 and they end up releasing it for $450 it will be worse for them if they leave people thinking it will cost $600 and they release it for $450.
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