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I cannot understand any of the decisions being made with this game. Timing+platform, online only, subscription fees, the works. It makes no sense. At least they're going multiplat, which should help sales somewhat, but they're still ignoring PS3.

This game's sales won't come close to touching DQIX's.  It should still be insanely profitable for them, given XI was their most successful Final Fantasy, but it would probably be more profitable if they also supported ps3.  Ignoring ps3 when they're supporting Wii U makes little sense (supposing they weren't moneyhatted, of course).