PS3 Surpasses X360 In Scandinavia.

[fauzman]

Rainbird said:
It is definitely something Microsoft needs to address, though it's important to remember that the PS3 is riding on a price cut boost at the moment, and a price cut to the 360 would boost its sales as well.

Anyway, Microsoft biggest hurdle right now imo is that they're making the 360 really attractive in the US and the UK with a bunch of services that are either not available or pared down in most other countries.

This pretty much. MS's focus seems to be firmly fixed on NA/UK with its netflix and other apps but you dont hear them focus on other countries. Sony, on the other hand, seem to care a bit more about their fringe territories (they were the only one who made an effort at gamescom after all) eg. here in tiny NZ they made a deal with a local tv channel to access viewed shows on their ps3. Its not much but in a tiny nation (where they wouldnt get much sales and profit) this is appreciated. I am not sure but i suspect the brand name also has a part to play - sony is a well known and highly regarded electronics company that are known for making reliable if not cheap products. MS, despite utterly dominating the pc market, arent regarded that highly and quality became an issue instantly at launch with the RROD saga - in the end this probably hurt them moreso in Europe than other regions as these countries are more likely to look at quality over price compared with asia/S America.

One area the xbox has been head and shoulders above the ps3 is in marketing. We are still getting the kinect ads (on and off ever since launch) and recently MS have been advertising the Rugby World Cup game (cos of the Rugby World Cup being held in NZ starting a week) along with the xbox. PS3 on the other hand, had a couple of move ads when it launched (a lot of my relatives still havent heard of it) and few ads for its exclusives (Infamous 2)