PlayStation Soaring, Becomes Top 10 Brand on Facebook with 100% Growth Despite PSN Outage
PlayStation momentum has been pretty good considering the PSN nightmare Sony just went through. Sales for the PS3 in the U.S. were up 14% in May and Jack Tretton noted during the E3 press conference that PSN traffic levels had already climbed back to 90% of what they were before the downtime. Now we've come across another interesting find regarding the PlayStation brand.
The folks at Socialbakers, who track social networking data, published a list of the top 10 most popular brands on Facebook at the end of 2010, and now they've revisited the list. Sony's PlayStation brand has seen a ton of growth over the last six months, climbing 100% to enter the top 10 (displacing Victoria's Secret).
Fans for PlayStation grew from 7.6 million to 15.2 million, putting it ahead of another pretty popular service: Apple's iTunes (15.1 million fans). The top brand remains Coca-Cola, but it's worth noting that Disney saw some significant growth, climbing to number 2 on the chart. Perhaps Disney Interactive can leverage this popularity? Check out the charts below for the full comparison between last year and through June 1 of this year.
