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@ Machina-AX, it is probably the United Kingdom, but we will let it slip.

It is clear that the PS3's weakest point is the UK, which represents 25% of the industry typically, so there is somewhere where the PS3 needs to improve. I think the reason is that the top priced 360 is £300 and the PS3 40GB is the same, most people would prefer the top of the line 360 to the bottom of the line PS3 if they are equivalent prices