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Sorrow880 said:
Once again though...it is hard to measure the true losses. If blu-ray is very successful in the future, that will be because of the ps3. However, that won't be included in the ps3's #'s. Also, how much does the ps3 help Sony's other departments? e.g. HD tv's, etc.?
As I said, it's the only reason I bought my Sony HD tv. W/O my ps3, I wouldn't have bothered going HD or even getting a Sony if I did (probably would have gotten a Samsung or Toshiba)

While you are right, this brings us into very tricky math that none of us will ever know the answer to for certain.

Remember that Blu-ray up to this point has also been a financial burden on Sony. There is no way their current sales are making up for R&D costs, advertising (who pays for the Blu-ray PS3 commercials... SCE or the Blu-ray division?), and a whole slew of other factors.

Considering that it's still far from certain that Blu-ray will actually be a success in the market (there's always the possibility that it will be the next LaserDisc) and how much Sony went in the hole to make the format viable, things are very much in the air.

If Blu-ray does succeed, it will certainly offset the losses on the PS3... But it could take years. Hard to tell, really. We just don't have enough information on the subject.




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