WW Up

[Dallinor]

huaxiong90 said:

Dallinor said:

That includes Sony as a whole, and it specifically mentions TV's, Cameras and phones as the areas Sony sees itself being outgunned in advertising.

It also shows that Nintendo spent roughly $1.4 billion in 2009 advertising the DS and Wii.

$500 million for Kinect alone is gigantic.

What you said is true, but I also think they need to revise their marketing strategy. It could be ignorance on my part, but it seems like they're having a bit of a hard time gaining mainstream appeal with their products. Now, I don't vindicate this necessarily, but they need a thing or two that can really sell their brand, you know?

Well they're banking on 3D at the moment, we'll see how that pans out.