Hyruken said:
Just to use Black Ops as an example here. In 5 days it sold 2m units in UK. 42% of that was on PS3. That is 840k sold in 5 days in UK alone on PS3... Would love to see some evidence of bigger numbers then that from the other European countries? Or are you saying in terms of consoles sold other countries have a higher attach ratio? Because if that is what you are saying it doesn't mean other countries sell more games. Because it is like saying country X has 5 consoles sold, those 5 people bought 5 games this week, making it a 100% attach ratio. But country Y has 100 consoles sold, and of those 20 people bought games this week making it a 20% attach ratio. But while the attach ratio is 4x lower then that of Country X it's sales are x3 higher. Point being in terms of volume of software sold i would think PS3 software sales in UK are much higher then that of the other European countries. |
What I'm trying to say is that the 360 is the dominant console in the UK, and so the PS3's UK market is not as significant in terms of its whole European numbers. I don't know about relative attach ratios, but the UK represents under 20% of EMEAA for the PS3 and over 30% of 360
Saying the UK is the PS3's weakest country is not quite the right choice of words, but it is when just considering the battle against the Xbox