PS3 is selling 20% more than the 360 when you align the two consoles from their launches. PS3 over 200 weeks versus 360 over 200 weeks. PS3 has sold 20% more than the 360 when you align the sales from their respected launches.
PS3 sales for the next 5 years should average around 15 to 16 million in each year: total of 75 to 80 million. Peak years will sell up to 20 million sales in 2011 and 2012 when the PS3 reaches: $249 and $199 price points.
The Wii is selling for $199, it launched at $249: more than half the price of the PS3s launch price. Wiis price advantage and motion controller advantages have both been negated. PS3 lowered its price to $299 after three years on the market and it has recently introduced its own motion controller in PS Move.
PS3 should be able to pick up more casual and hard core gamer console owners. The PS3 will regain market share from the Wii and the 360.
PS3 market share will improve to be well over 30% and entrenched in second place. PS3 may well have a shot at first place at the conclusion of the current generation console wars within 6 to 7 years time.
New consoles will launch in 2013 or 2014 and start console generation 8. Console generation 7 will continue. The PS2 is still live and kicking 10 years after it launched and PS2 is still selling console systems. PS1 lasted for 12 year as a 5th generation console. PS3 will last for 12 years as a viable console system- confirmed.
