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HappySqurriel said:

I could be wrong, but I suspect that the general rule would be that it is the console manufacturer's responsibility to sell hardware and it is the publisher's responsibility to sell software ... This (basically) means that poor software sales on a system like the Dreamcast could be blamed on Sega's inability to move hardware, whereas poor third party software sales on the Wii could be blamed on third parties inability to produce high quality software and market it effectively.


 how about the fact that software devs should idk advertise their games. Its really sad that Burnout's advertisement is produced by Sony. 



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