FIFA 11 Scores 3rd Biggest UK Launch
04/Oct/2010 Not since 2004 (FIFA 05 in wk41 vs. PES4 in wk42) have the 2 big football titles been just 1 week apart. And whilst we are on memory lane, 2003 was the last time PES debuted before FIFA (also one week apart). This week is of course dominated by ‘FIFA 11’ which was up against last year’s iteration ‘FIFA 10’, the biggest FIFA title ever launched and the third biggest All Format title ever launched in the UK (behind ‘Modern Warfare 2’ and ‘GTA IV’). ‘FIFA 11’ comfortably takes the third place from ‘FIFA 10’ with overall units up 21% / overall revenue up 36% on ‘FIFA 10’ week 1. Xbox 360 remains the lead format ( 26% units over last year) and PS3 is close behind ( 23% over last year).
The 2 lead formats accounted for 96% of the 6 formats (DS debuts next week) compared to 94% last year. In terms of individual SKU week 1 unit/revenue sales ‘FIFA 11’ 360 is No8 and the PS3 version is No9. Finally, in terms of all 360/PS3 software units sold in week 39 ‘FIFA 11’ accounted for a massive 63%. The rest of the All Formats Top 40 shows no other new releases and Codemasters drop to No2 with ‘F1 2010’ (-46%). Capcom remain at No3 with ‘Dead Rising 2’ – 360/PS3 versions joined this week by the arrival of PC version (-23%). Microsoft’s ‘Halo: Reach’ drops 2 places to No4 (-45%) and Activision Blizzard climb one place to No5 with ‘Guitar Hero: Warriors of Rock’ (-13%). EA’s ‘Tiger Woods PGA Tour 11’ climbs to a third best chart position since launch at No6 ( 71%) and Sony’s ‘Sports Champions’ drops 2 places to No7 and remains the best-selling Move-enabled title for a third week in a row (-35%).
LW
TW
Title
Format
Label
Publisher
-
1
FIFA 11
XB360
EA SPORTS
ELECTRONIC ARTS
-
2
FIFA 11
PS3
EA SPORTS
ELECTRONIC ARTS
1
3
F1 2010
XB360
CODEMASTERS
CODEMASTERS
2
4
F1 2010
PS3
CODEMASTERS
CODEMASTERS
3
5
HALO: REACH
XB360
MICROSOFT
MICROSOFT
4
6
DEAD RISING 2
XB360
CAPCOM
CAPCOM
5
7
DEAD RISING 2
PS3
CAPCOM
CAPCOM
-
8
FIFA 11
WII
EA SPORTS
ELECTRONIC ARTS
7
9
SPORTS CHAMPIONS
PS3
SONY COMPUTER ENT.
SONY COMPUTER ENT.
-
10
FIFA 11
PSP
EA SPORTS
ELECTRONIC ARTS
6
11
CIVILIZATION V
PC
2K GAMES
TAKE 2
-
12
FIFA 11
PS2
EA SPORTS
ELECTRONIC ARTS
10
13
JUST DANCE
WII
UBISOFT
UBISOFT
8
14
GUITAR HERO: WARRIORS OF ROCK
XB360
REDOCTANE
ACTIVISION BLIZZARD
14
15
WII SPORTS RESORT
WII
NINTENDO
NINTENDO
12
16
SUPER MARIO GALAXY 2
WII
NINTENDO
NINTENDO
33
17
ART ACADEMY
DS
NINTENDO
NINTENDO
18
18
NEW SUPER MARIO BROS. WII
WII
NINTENDO
NINTENDO
13
19
NEW SUPER MARIO BROS.
DS
NINTENDO
NINTENDO
28
20
TIGER WOODS PGA TOUR 11
PS3
EA SPORTS
ELECTRONIC ARTS
11
21
PRINCE OF PERSIA: THE FORGOTTEN SANDS
XB360
UBISOFT
UBISOFT
24
22
WII FIT PLUS
WII
NINTENDO
NINTENDO
30
23
SNIPER: GHOST WARRIOR
XB360
CITY INTERACTIVE
CITY INTERACTIVE
37
24
RESIDENT EVIL 5: GOLD EDITION
PS3
CAPCOM
CAPCOM
19
25
NEED FOR SPEED: SHIFT
XB360
EA GAMES
ELECTRONIC ARTS
-
26
FORZA MOTORSPORT 3
XB360
MICROSOFT
MICROSOFT
21
27
TOY STORY 3
DS
DISNEY INTERACTIVE STUDIOS
DISNEY INTERACTIVE STUDIOS
16
28
MAFIA II
PS3
2K GAMES
TAKE 2
27
29
GREASE: THE OFFICIAL VIDEO GAME
WII
505 GAMES
505 GAMES
9
30
FINAL FANTASY XIV
PC
SQUARE ENIX
SQUARE ENIX EUROPE
31
31
PRINCE OF PERSIA: THE FORGOTTEN SANDS
PS3
UBISOFT
UBISOFT
17
32
MAFIA II
XB360
2K GAMES
TAKE 2
15
33
MASS EFFECT 2
XB360
EA GAMES
ELECTRONIC ARTS
40
34
RED DEAD REDEMPTION
PS3
ROCKSTAR
TAKE 2
35
35
MARIO KART WII
WII
NINTENDO
NINTENDO
32
36
RED DEAD REDEMPTION
XB360
ROCKSTAR
TAKE 2
-
37
ASSASSIN'S CREED II: COMPLETE EDITION
PS3
PLATINUM
UBISOFT
36
38
KANE & LYNCH 2: DOG DAYS
XB360
EIDOS
SQUARE ENIX EUROPE
23
39
GUITAR HERO: WARRIORS OF ROCK
PS3
REDOCTANE
ACTIVISION BLIZZARD
34
40
DANCE ON BROADWAY
WII
UBISOFT
UBISOFT
