Why does Sony fail at making another mega franchise?

[Michael-5]

Miguel_Zorro said:

I'm not just talking about things that Halo does well, but things that Sony could do to develop a 10 million seller.  You're right about that being a driving force behind MGS4.  It's also a reason that Uncharted 1 sold relatively well compared to other PS3 games at the time.

I know, I'm just saying that in general, Sony relied too much on thrid party exclusives to lead it's line-up. It never really formed much of a blockbuster first party lineup like Nintendo. Sony also does not know how to market a game as well as MS, and I beleive their exclusives are generally pretty bland. I mean Uncharted 2 (not 1) is a great game, Resistance and Killzone were fun too, but they don't seem as unique as a Halo or Gears title. Just like how Forza seems more bland then GT. It does not mean that Killzone isn't better then Halo, or Forza isn't better then GT, it just means that Halo and GT stand out more.

I think if Sony wanted to make a 10 million seller game, they should merge Naughty Dog and Guerilla (or make a joint project), and just make that epic shooter. They just don't want to invest the $$$ into it like they have for GT, probably because only until recently the PS3 console wasn't been making much of a profit at all.

To make a 10 million seller either requires a large investment, or a very intelligent concept (e.g. Wii Fit).